SEO stands for “search engine optimization.” In simple terms, it means the process of improving your site to increase its visibility when people search for products or services related to your business in Google, Bing, and other search engines. The better visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business.
Search engines such use bots to crawl pages on the web, going from site to site, collecting information about those pages and putting them in an index. Think of the index like a giant library where a librarian can pull up a book (or a web page) to help you find exactly what you’re looking for at the time.
Next, algorithms analyze pages in the index, taking into account hundreds of ranking factors or signals, to determine the order pages should appear in the search results for a given query. In our library analogy, the librarian has read every single book in the library and can tell you exactly which one will have the answers to your questions.
Our SEO Services can help your business grow by focusing on three key areas:
Higher Search Engine Rankings
Our company has designed a search engine optimization service that is both ethical and result-driven. We use the latest tools, strategies, and trends to help you move up in the search engines for the right keywords to get noticed by the right audience.
Quality Website Traffic
Higher search rankings for the right keywords can have a huge impact on the amount of traffic and quality of traffic that your website receives. Millions of consumers use Google on a daily basis to search for the products and services they have a need for. When relevant searches for your business are made, our goal is that the search includes your company’s website.
Measurable Results
Transparency in deliverables and results from your SEO campaign comes without question. Our Atlanta SEO company provides SEO reports on a monthly basis that break down the detailed data regarding the success of your campaign in a clean and clear manner. Information such as increased search engine positions, traffic, sources, leads sources, custom goals, and much more come standard.
Our Search Engine Optimization Services
On Page Seo
On-page SEO (search engine optimization) refers to the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines.
Off Page Seo
Off-page SEO refers to the optimization techniques that are implemented outside of a website in order to improve its search engine rankings
Local Seo
Local SEO refers to the optimization techniques used to improve the visibility and rankings of a website or business in local search results.
Complete SEO Analytics for improving your Search Results
Frequently Asked Questions
Search Engine Optimization is the practice of ranking a website on the search engines to increase its visibility when users search for relevant keywords and queries.
Yes, your business should be investing in SEO. Search engine optimization offers a way to increase traffic without paying for each and every click.
When you run PPC ads, you’ll be charged for every single click that comes to your website through that channel. However, if your website ranks organically on the search engines, this traffic is essentially free (at least in terms of a cost-per-click). Of course, it takes investment into skills and resources to rank a website on the SERPs.
You can’t jump into an SEO strategy blind. You need to know what people are searching for on Google to find.
You can do this either using Google’s Keyword Planner or the Keyword Tool. Load up the tool and enter a term that you think people would use to find your business online. You’ll then be served a whole host of related keyword suggestions, including their monthly search volume. businesses just like yours to optimize your site for these terms.
If your website isn’t ranking on Google, there are a few reasons why that could be. But first, head to Google and run a site: search for your website.
You need to determine whether your website’s organic traffic has dropped suddenly or gradually over time.
If this has happened suddenly…
- Check whether or not your website has accidentally had noindex tags added. This can sometimes happen when developers move a site from a test environment to live, forgetting to remove these. If these are left in place, they will cause your website to be de-indexed. If you use WordPress, check:
Settings > Reading > Search Engine Visibility
This box should not be ticked.
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